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Ba Israel Business Three Things New Entrepreneurs Need to Learn About SEO

Three Things New Entrepreneurs Need to Learn About SEO

New online entrepreneurs usually balk at the mere mention of SEO,as if it’s one giant puzzle that would take decades for them to learn and solve.

What they don’t realize that like a lot of things,SEO can be learned,even by those practically without knowledge about online marketing.

If you want to your business to have a good online presence,here are what some search engine optimization training specialists in Hong Kong recommend to start reading up on first:

1.) Keywords

Keywords are what makes potential clients find your website out of all the thousands of other pages online. They can short phrases or long ones. The important thing here is you need to research and optimize the keywords relevant to your business.

For example,if you sell pastries and your target clients live in your city,say Hong Kong,you want to focus on keywords that contain those two elements,for example,”tasty macaroons in Hong Kong.”

2.) Content

Of course,you can’t just stuff all keywords on your website. They have to make sense too.

Great,original content is what attract possible customers and learn more about the products or services you’re offering. Think of what people who are likely to buy from you would want to know more about. Make relatable and informative content focusing on those topics and make sure to incorporate the optimized keywords.

3.) Tags and meta-data

Apart from content that can win audiences,you also have to pay attention to how search engine algorithms find your website. Good tags and metadata can increase your chances of ranking higher on search pages. Think of them as your website’s IDs that give search engines information what your website is all about and how that information should be displayed.

As you continue on your SEO learning journey,you will learn many more ways to optimize your website and potentially pull in more clients.

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Monk’s

Monk’s has been located in The Loop for more than 30 years and serves up traditional German beers and food in a dark,medieval dive setting. Located steps from short term rentals,this bar is ideal for working professionals and those with temporary housing.

Cindy’s

The Chicago Athletic Association is a destination itself,but head to the rooftop bar,Cindy’s,for high-end cocktails served in a bright,vibrant setting. Located near AMLI,Cindy’s rooftop bar provides spectacular views of downtown Chicago.

The Berghoff

The Berghoff has been a Loop mainstay for a century,and beer and food lovers alike still flock to this classic Chicago institution.

The Game Room

For Chicago Athletic Association-goers that aren’t interested in the rooftop bar Cindy’s provides,The Game Room is a great alternative. Chess boards,pool tables and poker tables,paired with high-end cocktails,make The Game Room one of the busiest bars in The Loop.

Revival Food Hall

Revival Food Hall isn’t just a bar,it’s a full-fledged dining hall located steps from tons of corporate housing and business apartments. Revival Food Hall features restaurants from some of Chicago’s most popular neighborhoods like River North,West Loop and Lincoln Park.

City Social

City Social in Chicago has a nice balance of good drink options and televised sports. It’s not a sports bar,but you’ll definitely be able to watch the big game. This place is packed every night,mostly with young professionals just getting off work.

Brando’s Speakeasy

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Sky Ride Tap

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Wall Decals: 7 Simple TruthsWall Decals: 7 Simple Truths

Myth One

Myth:Wall decals are stickers

Reality:No. A “true” wall decal is cut from vinyl. Vinyl is a synthetic material that appears like a thin plastic,but it is not plastic. A decal will have a backing paper and a low tack application tape on the front. It will be very thin so it appears hand painted.

Vinyls are self adhesive,much thinner than a sticker,and are able to withstand heat which can be used to ensure it sticks properly to the surface. A sticker would just bubble,but vinyl likes the heat and will contour to the surface.

Stickers are on a sheet,and you peel up the corner of the design and pull it off the backing paper and then stick onto another surface. Basically a sticker is a print onto paper which has adhesive. Sometimes this paper is glossy,sometimes it is plastic coated etc. They can be made of vinyl,but are much thicker and don’t look like they are hand painted. Generally stickers look cheaper and more temporary than a true decal.

Myth Two

Myth:Decals are only for walls

Reality:No. In fact,decals are best applied to the hardest,flattest surface possible. They love drywall,glass,formica,painted wood,steel,plastic. Can be applied to painted plaster,(might require heat to assist in application),and absolutely does not work with stucco and brick surfaces.

In reality,decals and surface graphics can be applied to any surfaces that you imagine as long as they fit with the above. Try applying decals to a ceiling! A floor! A fridge! A filing cabinet! A reception desk! Decals and surface graphics work on many surfaces.

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Myth Three

Myth:Wall decals and surface graphics are as easy as PEEL AND STICK.

Reality:No. This is not true. Wall decals come with a backing paper and a low tack application tape. These are used to assist in applying the pre-spaced letters and designs to the surface. You need to follow the instructions,work slowly and often require two sets of hands to complete the application. However,once applied they are absolutely worth the effort!!!!

Myth Four

Myth:Surface graphics ruin the paint.

Reality:Mmmmm. Always a hard one when it comes to paint. If your paint is poorly applied or old,anything will ruin it,not just decals. Bubbling paint will lift simply by running your hand over it,so never mind having something stuck to it.

We always recommend using heat to remove the decals or surface graphics. Heat will loosen the adhesive and make removing the vinyl a simpler task. If you paint was good to start with,it will survive having a surface graphic placed on it.

Myth Five

Myth:Decals can only be used inside.

Reality:Decals and surface graphics can be used inside and outside. The rule is that decals won’t stick to rough surfaces,so if you are trying to apply to a rough surface outside,no,it probably won’t stick. But,if you are sticking the decal to the outside of a garden shed,or applying the decal to an outdoor patio as a feature,then absolutely it work. Exposure to UV,rain and other environmental elements will be okay for the vinyl for up to 7 years (depending on the level of exposure).

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Myth Six

Myth:Wall decals are reposition-able.

Reality:No. They are not. Many companies claim they are,but the fine print is they accept no responsibility if they don’t. Very convenient for those companies. You have already paid your money for something you think will restick and then it doesn’t.

Decals are made of self adhesive vinyl. Good decals are made of ultra thin vinyl. So if you can imagine lifting a very thin sticker off a hard surface,it will most certainly be damaged where a) you have picked at the corner to lift it and b) where it stretches as it is lifted away from the hard surface. Plus,some of the adhesive is left on the surface,so the next time you apply the stretched,damaged decal,it won’t stick for very long.

The team at Cool Art Vinyl know their stuff. When purchasing wall decals or surface graphics,think of it as a single application purchase and you won’t be disappointed.

Myth Seven

Myth:Decals look like hand painted murals and designs on the surface.

Reality:Right On! Well-made,good quality decals are absolutely fantastic as a decorating item. Generally they are low cost and beat the price of someone hand painting or doing calligraphy on the wall. We regularly do comparison quotes against painters and our prices are a third if not a half of the competition.-

Sewer Line Repair: Things To Consider When Finding The Right CompanySewer Line Repair: Things To Consider When Finding The Right Company

When you are looking for sewer line repair services,the best thing to do is start at the beginning. Take time to learn a little about the company that you are thinking of hiring. A bad experience can mean a bad hire for the future,so it’s important to know what you’re getting into before you decide to sign anything. It’s also a good idea to make sure that the sewer line repair services that you are considering have the equipment and personnel to do the job properly.

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Before you decide on a company to provide your sewer line repair services,consider taking a little time to consider the pros and cons of each company before you make a final decision. Find out if the company has all of the equipment needed to complete the work in the field. You want to know how fast they are going to be able to get to the work site,and if there are any specific things that need to be included in the repairs that you need done.

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Once you find a reputable company to deal with your sewer lines,it’s important to learn as much as you can about them. Find out how long they have been in business,and see if you can find reviews online about their services. This can be especially helpful when it comes to their sewer lines,because it can be difficult to determine the quality of the work if you’re not going to be able to see the results yourself. Once you know what type of sewer repair services that you can expect from the company,it will help you make the right choice. With a few simple questions,you should be able to find the right company for your sewer line repair needs.

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